استخدام Digital Marketing & SEO Specialist

حوزه شغلی

مدیریت کسب و کار/توسعه و تحلیل بازار/تحقیق و توسعه

بازاریابی و فروش/بازرگانی

سئو/دیجیتال مارکتینگ/تولید محتوا

شرح جایگاه شغلی

Digital Marketing/SEO Specialist
We are looking for a digital marketing/SEO specialist to join our team and help us grow our B2B e-commerce marketplace. Our website offers a wide range of mechanical parts and industrial automation components from various suppliers and manufacturers. We aim to provide our customers with high-quality products, competitive prices, and fast delivery.

As a digital marketing/SEO specialist, you will be responsible for managing all search engine optimization and marketing activities. You will also work closely with the marketing and product teams to align marketing efforts with business goals and customer needs.

Responsibilities:

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword research, discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

Requirements:

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Torob etc.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends)
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM
• Bachelor's degree in marketing, business, or related field
• 3+ years of experience in B2B marketing preferably in the e-commerce or industrial sector

Job benefits:
Supplementary insurance (after 3 months of cooperation)

Trial:
1 month (half salary)

Workplace:
1-  Golshan Mall, Tehran, Iran
 
Working hours (full time):
Saturday to Wednesday 9 am to 5 pm
Thursday from 9 am to 1 pm